Campaign Creation and Community Management | Continuing Education

Course description

Effective social media strategies align with corporate goals, branding, and communication practices. In this course, students design comprehensive social media strategies for products and services and also address the needs of community management. Topics include the social media planning process, integration of traditional marketing and social media, trends affecting the social media space, as well as legal implications and budgeting.

Course details

Hours: 21

Credits: 2

Prerequisites: None

Corequisites: None

Build courses into a credential

This course is part of the following program(s):

Social Media Marketing

Credit transfer

Have you taken this course or an equivalent course? Contact the Credit Transfer Office.

This course is not currently open for registration. There may be an equivalent course listed above.

Registration dates

Not all courses are offered each term.

Spring 2024 registration opens March 11, 2024. Fall 2024 registration opens July 22, 2024.

Delivery options

In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration

Online - Asynchronous: 100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates

Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates

Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery