Marketers are constantly seeking new and innovative ways to reach their target markets. In this course you will explore the newest of platforms and media available, strategize ways to use these emerging platforms and develop skills to run trials and tests on that platform. Through group projects you will discover ways to find new and exciting options for clients to utilize in their marketing and social media campaigns.
Not all courses are offered each term.Winter 2024 registration opens November 27, 2023. Spring 2024 registration opens February 26, 2024.
In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration
Online - Asynchronous: 100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates
Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates
Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery