Course description

Marketers are constantly seeking new and innovative ways to reach their target markets. In this course you will explore the newest of platforms and media available, strategize ways to use these emerging platforms and develop skills to run trials and tests on that platform. Through group projects you will discover ways to find new and exciting options for clients to utilize in their marketing and social media campaigns.

Course details

Hours: 42
Credits: 3
Prerequisites: None
Corequisites: None

Build courses into a credential

This course is part of the following program(s):


Credit transfer

Have you taken this course or an equivalent course? Contact the Credit Transfer Office.

Registration dates

Not all courses are offered each term.

Winter 2025 registration opens November 4, 2024. Spring 2025 registration opens March 17, 2025.

Delivery options

In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration

Online - Asynchronous: ​100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates

Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates

Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery