Course description

This course will teach the students aspects of organizing and planning a successful event. The goal of the course is to have experience in using and adapting principles to plan a project and see it through each stage including the evaluation after the project is completed. A clear framework will be introduced on the how to plan, budget, promote, and evaluate a profitable and successful event.

Course details

Hours: 42
Credits: 3
Prerequisites: MKT2390
Corequisites: None

Build courses into a credential

This course is part of the following program(s):


Credit transfer

Have you taken this course or an equivalent course? Contact the Credit Transfer Office.

Registration dates

Not all courses are offered each term.

Winter 2025 registration opens November 4, 2024. Spring 2025 registration opens March 17, 2025.

Delivery options

In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration

Online - Asynchronous: ​100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates

Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates

Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery