Throughout this course, students will deepen their understanding of how businesses incorporate eCommerce operations into their organizational practice. Often, eCommerce practice requires change management, and those involved in the process must employ effective stakeholder communication that is appropriate to context, audience and an organization's strategic goals. This exploration of organizational practice will also include an analysis of how an eCommerce business allocates costs and profits. Students will also explore the behaviour of an eCommerce organization by identifying the components of an organizational framework and the importance of structure and culture in achieving business objectives. Students will develop elements of their final eCommerce business project related to organizational behaviour and practice, including an environmental scan of competitors, SMART goals for organizational strategy and practice, a business proposal, and a formal pitch of their idea. The business proposal and pitch will identify the need for the business, an appropriate budget, and a plan for implementation.
Have you taken this course or an equivalent course? Contact the Credit Transfer Office.
Not all courses are offered each term.
Fall 2024 registration opens July 22, 2024. Winter 2025 registration opens November 4, 2024.In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration
Online - Asynchronous: 100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates
Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates
Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery