Course description

This course introduces students to critical Canadian laws and regulations and how traditional and online marketing decisions impact Canadian consumers. Students will evaluate the current legal and ethical standards, including consumer privacy (PIPEDA), through research, guided discussion, and Canadian case studies. By the end of the course, students will recognize critical legal and ethical exposures in various marketing situations.

Course details

Hours: 42
Credits: 3
Prerequisites: None
Corequisites: None
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Dates
Day/Time
Delivery
Campus
Cost
Availability
Starts: Jan. 14, 2025
Ends: Apr. 22, 2025
Day/Time:
Delivery: Online - Asynchronous
Campus: Online
Cost: $409.50
WikiPage not found Winter 2025 registration opens November 4, 2024. Spring 2025 registration opens March 17, 2025.
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