Fundraising as a Management Process

Code: OLRN1466

Course description

Accountability and transparency are key in today’s society. Students develop realistic marketing, communication, and financial plans that reflect the budgetary obligations of an organization, learn how to inspire general public interest, and establish trust in the brand of organization they represent. Students learn the importance and role of marketing, public relations, and financial management in the world of fundraising.

Course details

Hours: 42
Credits: 3
Prerequisites: None
Corequisites: None

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Credit transfer

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Fall 2019 registration opens July 8, 2019. Winter 2020 registration opens November 4, 2019.