Marketing Your Business on the Internet

Code: COMP1686

Course description

Find out how to market your business on the Internet, even if you have little or no money to spend! In this practical, hands-on course, you'll discover proven methods that will help you establish an Internet presence and build an online brand identity. You'll learn how search engine optimization (SEO) works and how to track your site's performance using Web analytics. You'll understand how to use online advertising, email marketing, and social media (including blogs) to drive business to your Web site. Finally, you'll learn how to keep your visitors coming back again and again!Throughout the course, you'll learn to think strategically about marketing your website, products, and services using Internet technologies. You'll explore how to use an Internet marketing checklist and other tools and materials to develop a sound online business strategy. Before you know it, you'll have the skills and knowledge you need to develop a winning Internet marketing plan for your own business.

Course details

Hours: 24
Credits: 1
Prerequisites: None
Corequisites: None

Notice for ed2go courses


ed2go online courses are designed for working professionals and those seeking to gain personal advancement. If you are enrolled in a program, carefully review the requirements of your program before registering to ensure the course code and title match the requirements in your program.


Delivery Options

Classroom Delivery: In-person instruction that takes place at a college campus.
Online Delivery: Content is delivered entirely online through self-directed components, allowing you the flexibility to learn anytime from wherever you are.
Remote Delivery: Technology-enabled virtual instruction that takes place outside of a physical classroom. Remote delivery includes some form of scheduled real-time virtual classes or drop-in times, as well as self-directed components.
Hybrid Delivery: Instruction that includes a combination of online or remote delivery, and some classroom activities.

 
Start Date
Day/Time
Delivery
Campus
Cost
Availability
Start Date: Sep. 15, 2021
Day/Time:
Delivery: Fully Online – Ed2Go
Campus: Online
Cost: $185.00
 
End date: Nov. 15, 2021
Hours: 24
Credits: 1
Prerequisites: None
Corequisites: None
Equivalent to: None

Additional information: This course is offered through ed2go. Find out more about ed2go courses.

Start Date: Oct. 13, 2021
Day/Time:
Delivery: Fully Online – Ed2Go
Campus: Online
Cost: $185.00
 
End date: Dec. 13, 2022
Hours: 24
Credits: 1
Prerequisites: None
Corequisites: None
Equivalent to: None

Additional information: This course is offered through ed2go. Find out more about ed2go courses.

Start Date: Nov. 17, 2021
Day/Time:
Delivery: Fully Online – Ed2Go
Campus: Online
Cost: $185.00
 
End date: Jan. 17, 2022
Hours: 24
Credits: 1
Prerequisites: None
Corequisites: None
Equivalent to: None

Additional information: This course is offered through ed2go. Find out more about ed2go courses.

Start Date: Dec. 15, 2021
Day/Time:
Delivery: Fully Online – Ed2Go
Campus: Online
Cost: $185.00
 
End date: Feb. 14, 2022
Hours: 24
Credits: 1
Prerequisites: None
Corequisites: None
Equivalent to: None

Additional information: This course is offered through ed2go. Find out more about ed2go courses.

Registration dates

Not all courses are offered each term.

Winter 2022 registration opens November 1, 2021. Spring 2022 registration opens February 7, 2022.