Course description
In this course, learn how to develop a website writing style that speaks to your readers' needs and ensures that your content is clear and easy-to-understand. Examine ways web copywriting can convey the right feel through content, how to get conversations going with visitors, and how to organize content to produce better search engine rankings. Explore different kinds of multimedia such as images, info-graphics, slideshows, and screen casts.
Course details
Additional information: This course is offered through ed2go. Find out more about ed2go.
ed2go courses
Choose from instructor-moderated or self-guided courses designed to fit your schedule. Build professional skills, explore a new interest, or advance your career with convenient online learning.
Ends: Dec. 14, 2026
Registration dates
Not all courses are offered each term.
Fall 2026 registration is open.Winter 2027 registration opens November 2, 2026.
Delivery options
In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration
Online - Asynchronous: 100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates
Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates
Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery