Course description
In this course, learn how to develop a website writing style that speaks to your readers' needs and ensures that your content is clear and easy-to-understand. Examine ways web copywriting can convey the right feel through content, how to get conversations going with visitors, and how to organize content to produce better search engine rankings. Explore different kinds of multimedia such as images, info-graphics, slideshows, and screen casts.
Course details
Additional information: This course is offered through ed2go. Find out more about ed2go courses.
ed2go courses
These 6-week online courses are designed for working professionals and those seeking personal advancement. From the start date, students have access to their courses 24/7. There are no live lectures or specific days and times students must be logged in. Each Wednesday and Friday, the instructor releases a lesson, for a total of 12. There is a 2-week period at the end of the course to complete the final exam.
Ends: Feb. 17, 2025
Ends: Mar. 17, 2025
Ends: Apr. 14, 2025
Ends: May. 12, 2025
Registration dates
Not all courses are offered each term.
Winter 2025 registration opens November 4, 2024. Spring 2025 registration opens March 17, 2025.Delivery options
In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration
Online - Asynchronous: 100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates
Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates
Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery