Using clear explanations, real-life examples, and an animated style, the course solidifies the relationship between business, marketing principles, and written communications. Learn how business and marketing objectives affect writing choices. You'll get practical writing instruction in grammar, clarity, structure and more. Explore issues unique to this discipline, such as buzzwords, working with a team, and marketing ethics. This course will help you understand the power of writing and use it to present a solid, cohesive message to your target audience.
Additional information: This course is offered through ed2go. Find out more about ed2go.