Business Development is a very important component of the overall success of any business in today's extremely competitive marketplace. As Entrepreneurs or Small Business managers having a good understanding of how to promote and sell your business is critical to the success of any business. This course will focus on Business Development for Entrepreneurs and Small Business. Business Development includes many topics and concepts - this course will cover Advertising, Sales Promotion and Sales. The course will also aim to give a practical overview of the sales process and its role in the development of a successful business.