Course description
Business Development is a very important component of the overall success of any business in today's extremely competitive marketplace. As Entrepreneurs or Small Business managers having a good understanding of how to promote and sell your business is critical to the success of any business. This course will focus on Business Development for Entrepreneurs and Small Business. Business Development includes many topics and concepts - this course will cover Advertising, Sales Promotion and Sales. The course will also aim to give a practical overview of the sales process and its role in the development of a successful business.
Course details
Hours:
42
Credits:
3
Prerequisites:
OLRN1593
Corequisites:
None
Not all courses are offered each term.
Spring 2019 registration
opens February 4, 2019.
Fall 2019 registration
opens July 8, 2019.