Course description

The core principles, processes, and outcomes of effective employment marketing are learned in this course. The focus is to connect theory to practice and to develop a resource of strategies for counsellors to use with clients in both individual and group settings. Core topic areas include skills profiling, work search preparation, networking, resume and cover letter preparation, web-based work search, employment interviewing techniques and preparation, and job offer negotiations. This course provides the student with a challenging opportunity to explain and apply a coherent model that can be used with a diversity of client groups.

Course details

Hours: 56
Credits: 4
Prerequisites: None
Corequisites: None

Build courses into a credential

This course is part of the following program(s):


This course is part of the following micro-credential(s):


Credit transfer

Have you taken this course or an equivalent course? Contact the Credit Transfer Office.

Registration dates

Not all courses are offered each term.

Winter 2023 registration opens November 28, 2022. Spring 2023 registration opens February 27, 2023.

Delivery options

In person: classes held in person on a campus/site in a classroom/lab/shop/studio for the course duration

Online - Asynchronous: ​100% online delivery, no scheduled day or time course requirements with the instructor, assigned due dates

Online - Synchronous: 100% online delivery, scheduled day and time course requirements with the instructor, assigned due dates

Hybrid: any combination of in person, timetabled, on campus, online, and hyflex delivery